Yolanda is an experienced Behavioural Economist who has worked in local government to change individual behaviour and increase recycling rates. Yolanda also served as the initial project manager for the Weston Green Team, a North Somerset initiative to train long term unemployed to get them financially independent.
Yolanda worked in Silicon Valley in the 1990’s managing tech support teams. In 1997 during the Mars Pathfinder mission, she became the first person in history to take a tech support call from another planet.
Yolanda’s most recent project is ILLATION.WORLD,
The goal is to help SMEs and Micro-SMEs to evaluate their carbon footprint without causing financial strain on their bank account or impact their cognitive load by trying to learn all the complexities of enviromental impact in their business.